Did you know that granny pods exist (as in, cottages placed in your backyard where your grandma can live), or goat playhouses (as in, playhouses for the farm animal to climb on)? You’re about to. Want inspo on coffee stations or work-from-home outfits? Get ready for it. Pinterest just dropped its fascinating annual trend report, Pinterest 100, and it reveals the top hundred trending searches on the inspiration platform, as well as provides some forecasts for the biggest cultural shifts we might see in 2020.įrom '90s nostalgia to outer space everything, the platform outlined 10 macro-trends that’ll move with us into the new decade. Here are three key insights that show the power of Pinterest trends.If ‘Indian living rooms’ isn’t in your Google search history yet, it’s about to be. 2 And they span across multiple categories, too. It’s also where trends grow faster and last longer – than anywhere else on the Internet.

Turns out, Pinterest isn’t just a place to see new trends first. They recently completed a study that compared how trends played out on Pinterest compared to other platforms. To learn more, we partnered with Black Swan Data, a global leader in next-generation data insights and predictive analytics for the world of consumer research. But prediction is only part of the story. We call Pinterest Predicts a not-yet-trending report, because it has all the topics that you’re about to see take off – rather than a recap of the trends that spiked the year before. 80% of the trends in our annual Pinterest Predicts report continued to climb throughout the year. Once again, our insights proved predictive.

All trends that we said would go big in 2021.Īnd go big they did.

Pinterest trends 2020